Core values

ACF Europe embraces organisations who focus on helping individuals to make an informed next career move, not just to get a new job.


  • ACF Europe promotes best practice among its membership in the areas of outplacement services, coaching and related activities
  • ACF Europe meets the interests and needs of professional outplacement, coaching and career management organisations
  • ACF Europe raises the industry’s profile via PR, forums and conferences and working with other professional and government bodies
  • ACF Europe champions and promotes the often life changing value of the career management industry


  1. Assisting potential customers in finding the best quality career firm.
  2. Contributing to social change in the areas of career management and career transition.
  3. Being the voice of the industry for the quality career firms.
  4. Supporting quality providers in a changing supply chain.
  5. Acting as a lobbying body for the industry.
  6. Influencing and being present at career networks.
  7. Running customer surveys to regularly understand what is of importance for the quality of career firms.
  8. Running individual  interest surveys, both independently and partner bodies, on key topics.
  9. Promoting quality standards in the industry.
  10. Providing a strategy for promotion and referral globally.
  11. Championing and promoting the often life changing value of the industry we serve.
  12. Assisting country chapters in their PR work.

Quality standards


ACF Member firms:

  • Demonstrate a significant level of experience and competence in order to be admitted and will have longevity of operation of more than two years continuous trading in Career Management and Transition.
  • Will have an existing national and international network.
  • Once admitted, members demonstrate standards which are monitored and maintained
  • All Consultant Coaches will be appropriately qualified, having at least 5 years of proven experience in HRM, Consulting/Line Management or Change management and participate in ongoing continuing professional development (CPD).
  • All consultants will have existing profiles for clients and candidates.



ACF Member firms:

  • Have a quality assurance policy which is regularly audited for compliance.
  • Undertake regular service evaluation and procedures for handling corporate and client complaints.
  • Have specified portfolio’s, audited reports and accounts.


ACF Member firms offer:

  • A full range of career guidance including 1:1 coaching, workshops, online and virtual services.
  • Robust processes and methodologies that encompass all aspects of Career Management and Transition.
  • Adequate premises appropriate for Career Management and Transition.
  • A client driven process to obtain an outcome of choice e.g. career move, self-employment, consultancy, portfolio career or active retirement.



ACF member firms:

  • Are active members of ACF and support and “live” the ACF idea.

ACF Bylaws

ACF Member firms:

Underwrite the code of conduct and ethics and adhere to the ACF Bylaws. The ACF Bylaws are available for download in PDF format.